It's not a scam. I fucking do it all the time to users whose computers I fix or remove viruses from. Those MS Updates have a regularly-updated Malicious Software Removal Tool for a reason. Why shouldn't I charge them if I'm going to sit and spend my time running broadcasted updates that they clearly won't?
Let me pose this question to you. If you were selling someone a brand new system, knowing that the purchaser is going to have to run some kind of update process, and also knowing that this update process very simplified, straightforwarded, and mostly automated, would you then try to sell that person a service that would require very little of your time? We all know what is going on in the Best Buy scenario. The business is banking on a customer's fear, regardless of who the purchase is for, because the customer is presented with situation which is
intentionally setup so that it appears there are only three possibilities: 1) refuse the "service," get the system home and have it work like it should 2) refuse the "service," get the system home and not know how to update it yourself or somehow screw up the update so that you have to bring the system back and pay even more and 3) go ahead and pay for the service at the time of purchase in the hopes of avoiding scenario #2. Now you, and others, claim that if the purchaser has not bothered to inform themselves, then the joke is on them and you just parted a fool from their money. Okay fine, dog-eat-dog world, you gotta get yours, whatever and you're just another greedy douchebag who shares the exact same mentality of the people who came up with wonderful ideas of Over the Counter Market Derivatives and Mortgage-backed Securities.
But I know that you (Tristam specifically) believe in a higher authority and at least partially adhere to the code of conduct laid down by this authority. So then I also ask, when, if ever, do your personal ethics enter into the equation? Whatever happened to the rule, "Do unto others as you would have them do unto you?" Do these rules no longer apply when it's a business transaction? You can't sit there and tell me that you are nearly as well informed about every purchase you make that is over $100 that you are demanding of the people buying PS3s from Best Buy. So, when you're in a similar situation, would you not prefer that the sales associate be honest and upfront with you and not try to sell you shit that you don't need? Wouldn't you be more likely to walk away from the sale having a little more respect for that sales associate, and thus more likely to return to them and future and trust their advice, if he or she said, "You know what, you don't really need to buy this service. It's something you can do at home in about 10 minutes and it's very straight-forward. In fact, if you have any problems here is my card, just give me a call and I'll be happy to help you out." That, is a paragon of customer service. Maybe if people stopped being greedy little douchebags and trying to squeeze as much money as possible out of their fellow human beings, and instead started treating each other with a little more respect and dignity, then just maybe the world wouldn't be so dog-eat-dog. But then again, what do I know, I'm just idealistic atheist.